Marketing
The marketing function at Progressive is divided into product marketing and analysis.
Product Marketing
Product marketing encompasses product development, implementation and execution, including all aspects of pricing, distribution and promotion of Progressive products and services. Product specialists, product managers and media buyers help support Progressive's product marketing strategies.
Analysis
Analysis also plays an important role in Progressive's marketing success. Product analysts, pricing analysts and pricing managers turn their business insights mined from our data systems into real market opportunities. Through their use of data and analysis, they have helped Progressive grow to become one of the nation's largest auto insurers.
Progressive also provides product team opportunities for outstanding college graduates with a degree in an analytical discipline. Individuals begin their career as a pricing analyst or actuarial analyst to learn the insurance business from the ground up, and then have the opportunity to advance as they learn.
